What We Actually Do
Four areas. All of it built from operating businesses, not from a consulting playbook.
Strategic Management Consulting
Most consultants will tell you what should be done. Maik Schwede has been through the growth, the stagnation, and the crisis personally - including bankruptcy and a full rebuild. That's the difference. When you're at a turning point, you want someone who's stood where you're standing, not someone who's read about it.
Growth Strategy
Scaling without investors. Cashflow-based growth. Opening new markets and distribution channels.
Crisis Management
Restructuring, cost optimisation and repositioning. Maik went through personal insolvency and rebuilt to 8-figure revenue. This isn't a module from an MBA course.
Succession & Handover
Transferring management without losing control. Building structures that function without the founder.
D2C & E-Commerce
Building direct-to-consumer sales. From product idea to 8-figure annual revenue, bootstrapped and profitable.
AI Development for Entrepreneurs
Not a ChatGPT wrapper. A custom AI system built around your actual business: your processes, your data, your workflows. Controllable via voice message on your phone. Built and running on your own server - your data stays yours.
Personal AI Assistant
Your own server, your own data, controllable via Telegram. Handles emails, research, content and operational tasks.
Process Automation
Automating recurring workflows. From quote generation to reporting.
AI Strategy
Which AI tools suit your business? Where does it pay off, where doesn't it? You get a straight answer, not a vendor recommendation.
Digital Products
Conceiving and building AI-based digital products. From idea to launch.
Production & Sourcing Asia
Setting up and managing production lines in Asia. From supplier sourcing through quality control to import logistics. Experience drawn from our own product business with a long-standing manufacturing partnership in China.
Supplier Selection
Identifying, evaluating and selecting suitable manufacturing partners. Factory audits and capacity planning.
Quality Assurance
Defining and enforcing quality standards. From product normalisation (DIN/CEN/ISO) to ongoing inspection.
Import & Logistics
Customs clearance, container planning, warehouse logistics. Optimising the entire supply chain from Asia to Europe.
Product Development
From prototype to series production. Technical specifications, tooling and certification (CE, TÜV, GS).
Brand & IP Strategy
Trademark rights are business assets. MS-Strategy advises on brand development, licensing and international IP protection - including DEMPE documentation for cross-border structures. For founders operating across EU jurisdictions, we also handle DEMPE documentation: the transfer pricing evidence that protects your licensing income from tax authorities.
Brand Development
From naming to EU trademark registration (EUIPO). Positioning, branding and brand strategy.
Licensing
Licence agreements, sub-licence models and royalty structures. Tax-optimised and legally sound.
IP Protection
Trademark monitoring, opposition proceedings and enforcement. National (DPMA) and international (WIPO, EUIPO).
DEMPE Documentation
Transfer pricing documentation for IP structures. Arm's length evidence for licence fees.
Got a problem that needs a straight answer?
30 minutes consultation. To the point, no sales pitch.
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